Portfolio

Kichael Bonofiglio X Urban Barn

Urban Barn supports Canadian artists by featuring their work in retail spaces and highlighting their projects on established UB social platforms. In honor of Black History Month 2022, UB collaborated with Kichael Bonofiglio on an exclusive seasonal launch.

For art direction, I chose to create a dreamy experience that echoes the tropics of Kichael’s upbringing in South America, using shots of beautiful sun and outdoor greenery coupled with her interest in forgotten things in nature like rust and decay. The shoot took place inside the artists’ studio to keep the styling true to her brand and personality.

Role: Art Direction, Campaign Direction, Video Production, Creative Concepting, Campaign Execution, In-store visual branding